This web site is called Machine That Makes Money because your goal, as an entrepreneur, is to create a machine that makes money using the IPESSI process. The mission of this web site is to help you create your machine through insightful articles, helpful advice, and answers to your questions. I hope that the site is helpful to you, and encourages you to become an entrepreneur today – enjoy!

MINDSET

• How Entrepreneurship Works
• What Does “Like” Mean?
• What is a “machine”?
• What is a “startup”?
• How Startup Stock Creates Transcendental Wealth
• It only takes 1 or 2 people to start
• How can you start today?
• Understand Survivor Bias

IDEATION

• What is Ideation?
• Your idea is incredibly important
• Your idea must have RESONANCE
• Your idea must have a no-brainer value proposition
• Your idea needs to make money
• Your idea needs to be able to scale up
• Your idea needs an easy-to-reach audience
• Think about the magic triumvirate
• Technology Ideation
• It is OK to copy an existing idea
• Think about your price
• Ideation Check List

PROTOTYPING/MVP

• What is “Prototyping”?
• Prototyping a $1 billion startup
• “Get Out of the Building”
• You Must Prove Traction for Your Prototype

EVALUATION

• How Evaluation Works

SCALING

• What Does “Scaling” Mean?
• How to Think Big about Your Startup

SALES

IMPROVEMENT

• What Is Improvement?

RAISING MONEY

• How Raising Money Works
• How Startup Stock Creates Transcendental Wealth
• The Essence of Investment
• Understanding the Types of Investors
• The Importance of the Management Team and Founders
• How to Find and Approach Investors
• What Are Investors Looking for in Your Startup?
• Presenting to Investors
• How Due Diligence Works
• Term Sheets and Closing
• Recap of Investment Steps

BONUS

Books for Becoming Entrepreneurial and Becoming Wealthy

Every Entrepreneur Is Trying to Thread the Same Basic Needle

Using a Big Box Store to Generate Ideas

The Joy of the Red Paperclip Experiment

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